Before you put pen to paper on a topic like this you have to challenge yourself before you make such a bold statement – so note the question mark.
Peter Drucker wisely noted, “Business has only two basic functions: marketing and innovation.” High tech is uniquely a product of both. Inbound marketing leads to innovation, or at very least appropriately channeling innovation. Since technology markets are in perpetual change, and since the Internet has accelerated change, the key goal of marketing becomes tracking change and anticipating where this will cause money to flow.
Innovation requires vision and leadership -Microsoft has lost both. Gates had the vision, Jobs has the Vision and the ability to execute. Ballmer is an operations guy and for 10 years even when Microsoft have been out of the spotlight they have slowley been committing suicide – innovation and importantly the ability to make it happen which requires the vision to carry through.
This is a great move from one of the mega vendors.
Recently Cisco unveiled its Cius tablet PC running the Android 2.0 OS aimed squarely at business users. This is a game changer. As you will see from one of my previous posts – back in Siemens over a decade ago, Cisco pulled the market as it changed the desktop paradigm for voice 10 years ago.
Just a little picture of a great boat in San Fran – 09!
I feel traitorous in what I am about to say, I have been one of those ‘start up’ guys who injected time and passion into the carriers over many years – I passionately and genuinely believe that this is where the hosted applications market is now at. The Hosted Exchange market specifically has completely commoditised, gone are the days of strong margin, service led value sales – this is plain, simple economics.
Steve Balmer is famous for his energetic speech on developers, developers, developers.
Communities are as old as the hills being at the core foundation of societies very existence. More specifically in the IT services world communities have helped to drive, develop and create value on a truly wide scale due primarily to the gift we have been given – the internet.
Look at VMWare – they have quite literally given back the power to the communities of ‘experts’ . It used to be the Sys Admin guys – the NT or Unix crew but they have changed this with VMWare being the center of the universe, a trendy brand and something for everyone approach gaining support across the business – hence why all the sys admin guys are now in the VMWare camp.
Category : Cloud, hosting
Credit to me trying to type so much on an iPhone.
Anyway, Cisco. I said I would talk about this one in more detail.
My own experiences are pretty interesting as I have seen and witnessed their move as a data networking player to one who has successfully innovated and played to their strengths- the power of the network. Interestingly it’s the technical stuff and the whole way they get their services into the market, distribution and partnerships.
Be scared, be very scared anyone who plays in the Cisco game- look at the last post. It’s their game, their rules ……
You could see this coming. The market has been gearing up to take a ‘pop’ at Microsoft and there are some very clever people with the cash to go and pull something together.
I suppose it was inevitable that Zimbra was going to be acquired away from Yahoo, it was in the wrong place to go after the ‘business’ space. I actually really like Zimbra and when it comes down to it – its a viable alternative to exchange. Ok, so people may disagree but from my own experiences of selling plenty of hosted exchange no-one ever really said – “hey I would like to buy some exchange’. What they actually wanted was to get the system to drive the functionality in that desktop client we all know and ‘maybe’ love – Outlook. That’s what is great about Zimbra – Outlook works exactly the same so why do we care what sits behind it.